Colors of Nature
Developed collection assets across multiple touch points including landing pages, social media, client outreach, packaging, public relations, and creative research. The Blue Book Collection: Colors of Nature celebrates the beauty of the world around us. With a painterly palette of rare gemstones and sparkling diamonds these high jewelry designs transform the elemental into the extraordinary.
Roles: Research, art direction, design, layout, production, managing timelines and schedules, driving stakeholder alignment
This customer facing portfolio presents collection materials in an elevated way with the goal of enhancing customer engagement and retention. Sent to only the most VIP of clients, the linen wrapped hard clamshell case is offset and foil printed.The interior houses a vpack video player on the left and collection overview pieces on the right, including one pagers, insert cards and a personalized client letter.
Roles: Concept, art direction, design, layout, managing production and schedules, overseeing video editing, sound mixing and story boarding video.
